The INFORM Design OS
Our operating system for visual identity

To ensure that our visual identity can be applied in a simple, consistent, and future-proof manner in our day-to-day work, the INFORM Design OS brings together all design fundamentals, applications, and development principles into a single, centralized system.

It consists of three sections:

CORE forms the foundation of the system and defines the fundamental building blocks and rules of our visual identity.

SPINE implements the system and provides media, templates, assets, and references.

FLOW is the system's development area. It addresses situations where new requirements go beyond existing applications and demonstrates how new design solutions are created based on CORE and SPINE.

The INFORM Design OS combines clear guidelines with creative freedom—serving as a common foundation for all teams, media, and communication channels.

CORE defines. SPINE demonstrates. FLOW shapes.