{"id":2745,"date":"2026-10-09T13:35:31","date_gmt":"2026-10-09T13:35:31","guid":{"rendered":"https:\/\/www.inform-software.design\/figurative-mark"},"modified":"2026-10-09T14:34:33","modified_gmt":"2026-10-09T14:34:33","slug":"brandmark","status":"publish","type":"page","link":"https:\/\/www.inform-software.design\/en-us\/brandmark","title":{"rendered":"Figurative Mark"},"content":{"rendered":"
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The Heart of Our Visual Identity<\/strong><\/span><\/h2>\n

The Rhomboid is INFORM's logo and a central element of the Design OS. Its clean, minimalist <\/span>
Form ensures high brand recognition and shapes the visual identity across all applications.<\/span><\/p>\n

As a standalone symbol, the rhomboid is an integral part of our visual communication. At the same time, its geometry forms the basis for other design elements in the system. <\/span><\/p>\n

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The rhombus is at the heart of our visual identity\u2014consistently applied and defining the entire OS design.<\/span><\/h2>\n

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The Rhomboid in Practice<\/h3>\n

The rhomboid is an integral part of INFORM\u2019s visual communication and is used as a standalone design element in every layout. It enhances brand recognition and reinforces INFORM\u2019s distinctive design language across various applications
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However, the rhomboid muscle does not have an independent role in muscle contraction.
If INFORM is already clearly recognizable as the sender in the given context, it may be used without the INFORM logo. If this is not the case, the INFORM logo serves as the brand identifier. <\/p>\n

As a standalone design element, the rhomboid can be used in particular as:<\/p>\n